
Why Walmart’s Great Value Rebrand Is the Best Branding Advice Small Businesses Will Get This Year
When the economy gets shaky, most small businesses cut their branding budget. Walmart just did the opposite and there’s a lesson in it for all of us.

When the economy gets shaky, most small businesses cut their branding budget. Walmart just did the opposite and there’s a lesson in it for all of us.

BC small businesses saw the worst sales decline in Canada in Q4 2025.
Here’s what the data actually says and what it means from a brand designer.

Ever wondered why your business in trades lose bids to your competitors? It may seem like a race to the bottom on pricing but it’s probably your branding.

You probably hear about it often, but do you find yourself asking “What is Brand Identity”? If so, this is your complete Small Business Owners guide to Brand Identity

Not all designers are created equal. Here’s how to hire a designer for your small business and actually feel confident doing it.